The issuer of Donald Trump’s meme coin is working to boost no less than $200m for a digital-asset treasury firm that will purchase up the struggling token, Bloomberg reported Wednesday.
Invoice Zanker, a longtime Trump affiliate and promoter, is main the trouble by Struggle Struggle Struggle LLC. Funding ambitions may reportedly climb to as a lot as $1b, though the trouble stays ongoing and should not finally be accomplished.
Zanker’s newest try to shore up the Trump coin comes after its steep drop from $44 in January to about $8 in the present day.
Conflict With World Liberty Monetary Derailed Pockets Initiative
Plans for the digital-asset treasury, or DAT, observe a wave of comparable automobiles launched this yr. PitchBook knowledge exhibits greater than 80 corporations have entered the area in 2025, lots of which noticed valuations slip after an early burst of pleasure.
In keeping with Bloomberg, Struggle Struggle Struggle LLC, issuer of the TRUMP token, plans to boost no less than $200 million to ascertain a Digital Asset Treasury (DAT) for accumulating the struggling “Trump memecoin.” The corporate is run by Donald Trump’s longtime affiliate Invoice Zanker, and…
— Wu Blockchain (@WuBlockchain) October 8, 2025
Trump himself has lent visibility to the mission. In Might, he attended a dinner with prime holders of the meme coin. Earlier than the occasion, Struggle Struggle Struggle promoted a contest on social media. A scoreboard tracked main buyers who would qualify for a seat on the desk.
Later in the summertime, Zanker’s plan for a Trump-branded pockets collapsed. The setback adopted a conflict with one other Trump-linked crypto enterprise, World Liberty Monetary. In the meantime, that agency’s WLFI token has already drawn curiosity from ALT5 Sigma, a separate digital-asset treasury firm.
Majority Of Tokens Held By Trump-Linked Entities Unlocking Regularly
The Trump token’s provide stays tightly managed. In keeping with Messari, solely about 35% is unlocked, giving the token a circulating market worth of roughly $1.5b. In the meantime, the remaining, principally held by Trump-linked entities, continues to unlock steadily.
The full provide is capped at 1b tokens, with 800m locked at launch. As well as, crypto entrepreneur Justin Solar ranks among the many largest holders. Solar, who additionally advises World Liberty Monetary, attended the Might dinner and acquired a watch.
Struggling Token Spurs Zanker To Search Recent Investor Assist
Zanker’s fundraising drive comes because the Trump household expands its involvement in digital belongings.
Over the previous yr, it has launched ventures in Bitcoin mining, a stablecoin mission, a treasury technique, and exchange-traded funds tied to the world’s largest cryptocurrency.
For Zanker, the treasury plan is an try to revive momentum in a token that has struggled to maintain investor confidence.
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