Mercari, one in every of Japan’s largest e-commerce gamers, has launched XRP buying and selling features on its Mercoin crypto change app.
In a Mercari press launch, the agency defined that prospects can use their Mercari (Merpay) account balances or Mercari factors to purchase the altcoin, in addition to direct financial institution switch providers.
Mercari: XRP Transfer
The event comes just below a yr after the agency added Ethereum (ETH) buying and selling features to its crypto app.
Mercoin launched its Bitcoin (BTC) buying and selling service in March 2023.
In December final yr, the agency claimed that over 3 million folks have been now utilizing its crypto buying and selling providers.
It additionally mentioned that it had recorded the very best variety of new crypto pockets openings within the home crypto change trade.
The corporate mentioned that it had added XRP to its platform on April 24, and mentioned that prospects may open a pockets with a minimal deposit of 1 yen ($0.007).
Mercari added that about 90% of Mercoin customers say that they’re first-time crypto traders.
The agency additionally teased forthcoming XRP-themed occasions. Within the press launch, the corporate wrote:
“Sooner or later, we plan to think about a spread of XRP-related occasions and campaigns. We are going to work to make XRP a extra acquainted cryptocurrency in Japan.”
Mercoin: Incentives and Occasions Deliberate
In July final yr, Mercoin launched an “invitation marketing campaign” to advertise its Bitcoin buying and selling providers.
The corporate ran the marketing campaign for 4 weeks, when it tried to incentivize Mercari customers to ask their pals and family members to the platform.
The corporate handed each the inviters and recipients 200 yen value of Bitcoin for every individual they invited, with “no restrict” positioned on the variety of folks they may invite.
In March, the Japanese gaming developer Gumi introduced plans to carry a $106,000 Bitcoin giveaway for its latest shareholders.
Japan's Mercari enters cell telecom enterprise https://t.co/k5VcMza9Jy
— Nikkei Asia (@NikkeiAsia) March 4, 2025
The gaming firm is a part of a rising cohort of Japanese, inventory market-listed corporations which have used their steadiness sheets to purchase BTC and altcoins this yr.
Mercari claims to have over 23 million month-to-month customers in Japan. Final month, the agency introduced plans to enter the cell telecommunications sector.
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