Coinbase CEO Brian Armstrong introduced that the alternate will pursue an “every thing alternate” technique in 2026, combining crypto, equities, prediction markets, and commodities throughout spot, futures, and choices merchandise.
The plan positions Coinbase to compete immediately with conventional brokerages whereas increasing past its core digital asset enterprise into tokenized securities and event-based markets which have attracted billions in latest buying and selling quantity.
Armstrong outlined three priorities in a submit on X:
- Constructing out the Everything Exchange globally
- Scaling stablecoins and funds
- Bringing customers onchain by Coinbase’s developer instruments, Base blockchain, and shopper app.
“Objective is to make Coinbase the #1 monetary app on the earth,” he wrote, including that the corporate is making main investments in product high quality and automation to help the enlargement.
Listed below are our prime priorities for 2026 at Coinbase:
1) Develop the every thing alternate globally (crypto, equities, prediction markets, commodities – throughout spot, futures, and choices)
2) Scale stablecoins and funds
3) Deliver the world onchain by @CoinbaseDev, @base chain,…— Brian Armstrong (@brian_armstrong) January 1, 2026
Prediction Markets and Tokenized Shares Take Heart Stage
Coinbase moved aggressively into prediction markets in late 2025, partnering with Kalshi, a federally regulated platform accepted by the US Commodity Futures Buying and selling Fee.
Leaked screenshots in November revealed a Coinbase-branded prediction interface supporting USDC or USD buying and selling throughout economics, politics, sports activities, and expertise classes.
The product operates by Coinbase Monetary Markets, the alternate’s derivatives arm, utilizing Kalshi’s regulatory framework to supply occasion contracts structured as easy yes-or-no questions.
Past prediction markets, Coinbase plans to challenge tokenized equities in-house slightly than by exterior companions, marking a departure from rivals like Robinhood and Kraken that depend on third-party suppliers for inventory tokens in choose jurisdictions.
Leaked screenshots present @Coinbase creating a prediction markets platform constructed on @Kalshi’s regulated infrastructure.#Kalshi #Coinbasehttps://t.co/2aWPAEBQcV
— Cryptonews.com (@cryptonews) November 19, 2025
Month-to-month switch volumes for tokenized equities have climbed roughly 76% over the previous 30 days to about $2.46 billion, in line with rwa.xyz, as platforms experiment with bringing conventional belongings onchain.
The push matches Coinbase’s ambition to change into an “every thing app” for digital belongings the place prospects can commerce crypto, tokenized securities, and event-based markets below one roof.
Prediction markets have skilled explosive progress over the previous 12 months, attracting curiosity from each conventional exchanges and crypto-native companies that see them as a brand new solution to monetize info and order stream.
Gemini lately secured CFTC approval to launch its prediction platform, Gemini Titan, for American prospects.
On the similar time, Crypto.com struck offers with companions, together with Trump Media & Expertise Group, to assist construct prediction markets.
Robinhood and buying and selling agency Susquehanna additionally agreed to purchase 90% of the regulated venue LedgerX, deepening their publicity to the crypto prediction market sector.
Regulatory Tailwinds and Institutional Momentum Construct
Coinbase executives see favorable circumstances forward as regulatory readability improves and institutional participation deepens.
David Duong, the alternate’s head of funding analysis, stated in a year-end outlook that 2025 marked a turning level for digital belongings, with regulated spot ETFs opening broader investor entry and stablecoins turning into extra embedded in conventional monetary workflows.
“We count on these forces to compound in 2026 as ETF approval timelines compress, stablecoins take a bigger function in delivery-vs-payment buildings, and tokenized collateral is acknowledged extra broadly throughout conventional transactions,” Duong wrote.
@Coinbase expects ETFs, stablecoins and tokenization to bolster one another and drive quicker crypto adoption in 2026.#Coinbase #Cryptohttps://t.co/TN8aoyEUEE
— Cryptonews.com (@cryptonews) January 1, 2026
Armstrong emphasised the regulatory shift throughout a February earnings name, telling buyers, “it’s arduous to overstate the importance of the change that’s occurred in the previous few months.”
He argued that the transformation in US attitudes towards crypto is prompting world markets to comply with, whereas Coinbase advantages from a playbook for worldwide enlargement.
In keeping with its Q3 shareholder letter, the alternate managed $516 billion in belongings, equal to 16% of complete crypto market capitalization.
Armstrong projected that as much as 10% of worldwide GDP might run on crypto rails by decade’s finish, evaluating the shift to how corporations tailored to the web within the early 2000s.
“It’s slightly bit just like the early 2000s when each firm had to determine learn how to adapt to the Web,” he stated in the course of the name.
Relating to stablecoins, Coinbase’s chief coverage officer, Faryar Shirzad, lately warned that restrictions on stablecoin rewards might weaken america’ place in digital funds, as China permits industrial banks to pay curiosity on digital yuan wallets beginning January 1, 2026.
The Individuals’s Financial institution of China unveiled the framework to shift its central financial institution digital forex past a money substitute, triggering Chinese language buyers to pour greater than $188 million into digital yuan-related shares following the announcement.
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