Solana-based memecoin launchpad Pump.enjoyable has unveiled “Challenge Ascend,” a sweeping replace it claims will rework its ecosystem and tackle one of many crypto trade’s most persistent points: sustainability for token creators.
The announcement despatched Pump.enjoyable’s native token PUMP surging greater than 10% as merchants reacted to the promise of “100x progress” throughout the platform.
introducing Challenge Ascend, a collection of updates that may 100x the pump enjoyable ecosystem by making cash extra sustainable & aligned with their communities
to start out:
– 10x extra creator earnings through Dynamic Charges
– 10x quicker processing of CTO Creator Price functions
be taught extrapic.twitter.com/ATO1HCjarR
— pump.enjoyable (@pumpdotfun) September 2, 2025
The centerpiece of the rollout is a reimagined creator payment system designed to higher align initiatives with their communities and scale back incentives for short-lived, high-risk token launches.
Pump.enjoyable Revamps Creator Charges in Bid to Finish Quick-Lived Token Hype
On the coronary heart of Challenge Ascend is Dynamic Charges V1, a brand new tiered construction utilized completely to PumpSwap tokens. As a substitute of charging flat charges, the system reduces creator charges as a token’s market capitalization grows.
Pump.enjoyable says the mannequin will make launching new cash “10x extra rewarding,” encouraging recent expertise starting from streamers to startups, whereas nonetheless permitting profitable initiatives to scale with out being weighed down by prices.
Moreover, allocations for protocol charges and liquidity suppliers stay unchanged, guaranteeing continuity for the broader ecosystem.
Pump.enjoyable argues the change instantly addresses issues with its earlier Creator Charges initiative, which confronted group criticism and proved ineffective in masking the prices of constructing actual initiatives.
Based on the workforce, whereas the unique system supplied a proof of idea, it fell in need of supporting costly wants like advertising campaigns, trade listings, and long-term improvement.
The up to date payment mannequin, mixed with quicker processing of group takeover functions for inactive tokens, is meant to provide authentic builders a clearer path to sustainability.
The replace comes at a key second for Pump.enjoyable. In current weeks, the platform has rolled out a collection of expansions designed to strengthen its footprint inside Solana’s ecosystem.
On July 17, it introduced its first acquisition, buying wallet-tracking software Kolscan to combine superior analytics and social buying and selling options.
Simply days later, the undertaking launched its public token sale, searching for to lift as much as $600 million, representing 15% of PUMP’s whole provide.
over the previous week, pump enjoyable bought $10,657,503 in $PUMP tokens, which equates to 99.32% of whole income for that interval (Aug 20-Aug 26)
up to now, pump enjoyable has bought a complete of $58,134,191 of $PUMP tokens, offsetting 4.261% of the circulating provide pic.twitter.com/YIsGH4Jr95— pump.enjoyable (@pumpdotfun) August 27, 2025
Pump.enjoyable has additionally launched a real-time income dashboard, reporting over $58 million in token buybacks up to now, equal to offsetting 4.26% of the circulating provide.
Pump.enjoyable Pushes Past Memes With Liquidity Fund and Social Buying and selling Instruments
In parallel, Pump.enjoyable launched the Glass Full Basis, a fund devoted to injecting liquidity into promising community-driven initiatives. The initiative, revealed on August 8, has already begun supporting a number of tokens, planning to speed up essentially the most vibrant and natural communities on the platform.
Extra not too long ago, Pump.enjoyable added a Kolscan-powered leaderboard on August 25, permitting customers to trace high merchants and influencers in actual time.
Regardless of the momentum, questions linger about whether or not Challenge Ascend can meaningfully curb the plague of rug pulls and failed meme cash.
The platform’s promise of turning into “the hub for essentially the most profitable initiatives and creators” rests on its means to show structural incentives into long-term worth.
Critics be aware that whereas payment reforms could encourage higher-quality initiatives, they don’t instantly get rid of the dangers of dangerous actors launching short-lived tokens.
Even so, Pump.enjoyable’s broader technique seems to be positioning itself as a central hub for Solana startups and meme initiatives alike.
By combining new payment mechanics, social buying and selling options, liquidity injections, and real-time transparency instruments, the platform hopes to strengthen its popularity as greater than only a generator of fleeting meme cash.
Pump.enjoyable Surges Previous LetsBonk, Capturing 75% of Solana DEX Income
Solana’s decentralized trade (DEX) exercise is displaying sharp declines after a 12 months of explosive progress fueled by meme cash.
August Knowledge from Dune Analytics exhibits that every day lively merchants on Solana DEXs have dropped 81%, from 4.8 million earlier this 12 months to only 900,000 in August. Day by day transactions have additionally fallen, sliding from 45 million in July to twenty-eight.8 million this month.
The slowdown marks the fourth straight day that Solana’s dealer rely has stayed beneath a million, indicating what many see as the tip of the frenzy that drove file volumes in late 2024.
Exercise had surged final 12 months as meme cash and experimental tokens dominated buying and selling, with weekly merchants peaking above 30 million by October. However inflows collapsed in early 2025, leaving recurring customers to maintain exercise at a decrease baseline of 10–15 million weekly.
Amid this downturn, Pump.enjoyable has staged a comeback after shedding floor to Solana-based rival LetsBonk.enjoyable in July. LetsBonk led every day volumes and income for almost a month earlier than Pump.enjoyable reclaimed the highest spot in early August.
https://t.co/45JfH1EVhs is down 50% with no airdrop in sight. As LetsBonk takes the lead, can PUMP flip issues round or maintain sliding?#PumpFun #PUMP #memecoinshttps://t.co/1i0PA2Q3L3
— Cryptonews.com (@cryptonews) July 23, 2025
On August 6, Pump.enjoyable outpaced LetsBonk throughout all metrics, together with tokens minted, buying and selling quantity, and income.
Recent Dune information from September 2 exhibits Pump.enjoyable’s dominance, with $1.13 million in income over the previous 24 hours. BonkFun adopted with $381,730, whereas Sugar ($52,052), Heaven ($12,615), and Luggage ($5,854) trailed far behind.

Mixed, Pump.enjoyable and BonkFun account for greater than 90% of payment income, reflecting a closely concentrated market.
Token creation traits mirror the income hole. Pump.enjoyable customers minted 16,697 tokens within the final 24 hours, far forward of LetsBonk’s 6,087. Pump.enjoyable additionally led in graduations, with 164 in comparison with LetsBonk’s 32, although commencement charges stay beneath 1%, displaying excessive churn throughout platforms.
In the meantime, PUMP, Pump.enjoyable’s native token, rallied 14% following the launch of “Challenge Ascend.” The replace builds on a buyback program that has lifted the token 25% previously week and 32% over two weeks.
The put up Solana Meme Coin Launchpad Pump.enjoyable Rolls Out “Challenge Ascend” – Can It Lastly Finish Rug Pulls? appeared first on Cryptonews.